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NEONI Whiskey - Video Script
Project Type /
Video Script - Spec
Creative Brief: YouTube launch script for Neoni Whisky (Spec Piece, fake brand)
Concept: A man returns home to his wife after a long day of trekking with friends. The idea is to evoke feelings reminiscent of the early days together and memories of his father.
Audience: Traditional whisky drinkers. The brand wants to be seen as a viable alternative to whisky, and the tone should reflect that.
Primary action: Consider buying a bottle of Neoni whisky
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